One of North America's largest growers and suppliers of fresh mushrooms and mushroom products
Website design & development, Ad buying, Social media management, LinkedIn company page management, Content Creation, Graphic Design, Recipe Development & Photography, Cooking videos
South Mill Champs has always been on the forefront in the North American mushroom industry; from humble beginnings in 1932 to becoming a supplier of over 140 million pounds of fresh mushrooms. For SMC to evolve in the marketplace, their social presence and LinkedIn authority needed to reflect the fact that they are a category leader, innovators, thought-leaders, and a grower of the highest quality mushrooms.
Real Food Creative took over the management of the company LinkedIn page (in addition to their consumer social pages) to produce and post content that positions South Mill Champs as a category leader, visionary, and high-quality mushroom grower. Posts are a combination of owned content, sales messaging, product highlights and attributes, retail and foodservice information, and industry news and trends.